#Popular Social Media Sites
Creative Arts
Solution
Foundation
a non-governmental foundationFind us on: digg , BiSugar ,
Periscope, Vine, vk.com, FourSquare, ReverbNation, Snapfish, CARE2 ,
Popular Social Media Sites
Social media networks are a major
resource for both small and big businesses that are looking to promote
their brands on the Internet. The platforms are easy to use and some of
them even have paid advertising options for businesses that want to
reach new audiences. However, just because your business needs to be on
these platforms doesn’t mean that it has to be on every other social
media site. To properly utilize the power of social media you need to
know the most popular social media sites and identify the ones that work
best for your business to avoid spreading yourself too thin.
To make this easy for you, we profiled 20 most popular social media websites so you can now make informed marketing decisions.
This is the biggest social media network
on the Internet, both in terms of total number of users and name
recognition. Founded on February 4, 2004, Facebook
has within 12 years managed to accumulate more than 1.59 billion
monthly active users and this automatically makes it one of the best
mediums for connecting people from all over the world with your
business. It is estimated that more than 1 million small and
medium-sized businesses use the platform to advertise their business.
You might be thinking that limiting your
posts to 140 characters is no way to advertise your business, but you
will be shocked to know that this social media platform has more than
320 million active monthly users who make use of the 140 character limit
to pass on information. Businesses can use Twitter
to interact with prospective clients, answer questions, release latest
news and at the same time use the targeted ads with specific audiences.
Twitter was founded on March 21, 2006, and has its headquarters in San
Francisco, California.
Founded on December 14, 2002, and launched 0n May 5, 2003, LinkedIn
is hands-down the most popular social media site for professional
networking. The website is available in 24 languages and has over 400
million registered users. LinkedIn is great for people looking to
connect with people in similar industries, networking with local
professionals and displaying business related information and
statistics.
Google+
While it’s no Twitter, Facebook or LinkedIn, Google+
has its place among the popular social media sites. Its SEO value alone
makes it a must-use tool for any small business. Launched on December
15, 2011, Google+ has joined the big leagues registering 418 active
million users as of December 2015.
YouTube
YouTube
— the largest and most popular video-based social media website — was
founded on February 14, 2005, by three former PayPal employees. It was
later bought by Google in November 2006 for $1.65 billion. YouTube has
over 1 billion website visitors per month and is the second most popular
search engine behind Google.
Launched in March 2010, Pinterest
is a relatively newcomer in the social media arena. This platform
consists of digital bulletin boards where businesses can pin their
content. Pinterest announced September 2015 that it had acquired 100
million users. Small businesses whose target audience is mostly made up
of women should definitely invest in Pinterest as more than half of its
visitors are women.
Like Pinterest, Instagram
is a visual social media platform. The site, launched on October 6,
2010, has more than 400 million active users and is owned by Facebook.
Many of its users use it to post information about travel, fashion,
food, art and similar subjects. The platform is also distinguished by
its unique filters together with video and photo editing features.
Almost 95 percent of Instagram users also use Facebook.
Tumblr
Tumblr
is one of the most difficult to use social networking platforms, but
it’s also one of the most interesting sites. The platform allows several
different post formats, including quote posts, chat posts, video and
photo posts as well as audio posts, so you are never limited in the type
of content that you can share. Like Twitter, reblogging, which is more
like retweeting, is quick and easy. The social networking website was
founded by David Karp in February 2007 and currently hosts more than 200
million blogs.
Flickr
Flickr,
pronounced “Flicker,” is an online image and video hosting platform
that was created by the then Vancouver-based Ludicorp on February 10,
2004, and later acquired by Yahoo in 2005. The platform is popular with
users who share and embed photographs. As of October last year, Flickr
had more than 112 million users and had its footprint in more than 63
countries. An average of a million photos are shared daily on Flickr.
This is a social news and entertainment
networking website where registered users can submit content such as
direct links and text posts. Users are also able to organize and
determine their position on the site’s pages by voting submissions up or
down. Submissions with the most positive votes appear in the top
category or main page. Reddit
was founded by University of Virginia roommates Alexis Ohanian and
Steve Huffman on June 23, 2005. A decade later, the site boasts more
than 36 million registered accounts and 231 million monthly visitors.
Snapchat
Snapchat
is an image messaging application software product that was created by
Reggie Brown, Evan Spiegel and Bobby Murphy when they were students at
Stanford University. The app was officially released in September 2011,
and within a short span of time they have grown immensely registering an
average of 100 million daily active users as of May 2015. More than 18
percent of all social media users use Snapchat.
WhatsApp
Messenger is a cross-platform instant messaging client for smartphones,
PCs and tablets. The app relies on the Internet to send images, texts,
documents, audio and video messages to other users that have the app
installed on their devices. Launched in January 2010, WhatsApp Inc. was
acquired by Facebook on February 19, 2004, for about $19.3 billion.
Today, more than 1 billion people use the service to communicate with
their friends, loved ones and even customers.
Quora
Capitalizing upon human curiosity is an ingenious idea that would lead to the creation and launch of Quora
in June, 2009. The website, co-founded by two former Facebook
employees, Charlie Cheever and Adam D’Angelo now claims that it received
more than 80 million monthly unique visitors, with half of them coming
from the U.S. So far, the question-and-answer website has managed to
raise $141 in venture capital funds and while it doesn’t look ready to
go public yet, it’s definitely a company to watch.
Vine
With over 40 million users, Vine
is a rapidly growing video sharing social media app that allows users
to share 6-second video clips with their followers. While this looks
like a really short time for a video, businesses of all sizes are having
tremendous success using the service. Vine was founded in June 2012 and
later acquired by Twitter in October 2012, just before its official
launch.
Periscope
Periscope
is a live video streaming mobile app that was developed by Joe
Bernstein and Kayvon Beykpour. The two started the company in February
2014 and later sold it to Twitter for $100 million in March 2015. Four
months after its March 2015 relaunch, Periscope said that it had
surpassed 10 million accounts and in December the same year, Apple
announced Periscope as the app of the year.
BizSugar
BizSugar
is a social networking platform and niche resource for small business
owners, entrepreneurs and managers. The site was created in 2007 by DBH
Communications, Inc., a provider of award-winning business publications,
and later acquired by Small Business Trends LLC, in 2009. The platform
allows users to share videos, articles, blog posts, podcast among other
content. It also allows users to view and vote on submissions by other
members.
StumbleUpon
StumbleUpon
is a discovery engine that finds and recommends content for its users.
More than 25 million people use StumbleUpon for entertainment and
information. In addition, more than 80,000 publishers, brands, and other
marketers have used StumbleUpon’s Paid Discovery platform to promote
their businesses. StumbleUpon was owned by eBay from May 2007 to April
2009, when Garrett Camp, Geoff Smith and several investors bought it
back. It is now an independent, investor-backed startup once again.
Delicious
This is a social bookmarking web service
for discovering, storing and sharing web bookmarks. The site was
founded by Peter Gadjokov and Joshua Schachter in 2003 and acquired in
2005 by Yahoo. By the end of 2008, Delicious
claimed that it had bookmarked 180 million URLs and acquired more than
5.3 million users. The service was later sold to AVOS Systems in April
2011 who later sold it to Science Inc. In January this year, Delicious
Media said that it had acquired the service.
Digg
Founded more than a decade ago (November 2004), Digg
is a news aggregator with a curated front page that selects stories
specifically for the Internet audience, The topics vary widely from
trending political issues to science to viral Internet issues and
anything in between. Digg supports sharing of content to other social
media platforms such as Facebook and Twitter. In 2015, the company
claimed that it had about 11 million active monthly users.
Viber
Viber
is a Voice over IP (VoIP) and instant messaging app for mobile devices
that was developed and released by Viber Media on December 2, 2010. The
app also allows for the exchange of audio, video and images between
users. As of April 2014, Viber had accrued close to 600 million
registered users and 230 monthly active users.
Which social media site is your favorite? Do you have one to add to our popular social media sites list?
Refernce:
https://smallbiztrends.com/2016/05/popular-social-media-sites.html
Refernce:
https://smallbiztrends.com/2016/05/popular-social-media-sites.html
Comments
Post a Comment